Featured Articles

Subaru’s ‘Confidence In Motion’ Revealed

Posted in Auto Show, Cars, Concept Cars, General, LA Auto Show, New Cars, Subaru by Kurt Ernst | November 19th, 2010 | 2 Responses |

Subaru's Impreza Design Concept

Unveiled at the LA Auto Show after being teased at the beginning of the month, Subaru’s “Confidence In Motion” design language was revealed on the latest Impreza Design Concept. The concept is cutting edge for Subaru, whose styling has either been ultra conservative (like the Outback and Forester) or over the top bizarre (like the original Tribeca and the 2006 Imprezas, both of which featured the snarling badger front end). Though technically a sedan, Subaru wanted to convey the image of a four door coupe, and the car was penned to blend the idea of “dynamic flow” with “confident stance”. I’d say they succeeded.

The Impreza Design Concept is powered by a 2.0 liter boxer motor, which drives a CVT transmission (Lineartronic, in Subaru speak) and powers all four wheels. Part of Subaru’s “Confidence In Motion” includes more fuel efficient and environmentally friendly automobiles, hence the reduction in displacement of the boxer four motor from 2.5 liters to 2.0 liters. Expect future concepts to include a hybrid powertrain, to boost fuel economy and / or enhance performance.

Inside, the Impreza Design Concept Is chock full of technology and style. Leather seating features contrasting stitching and piping, and layered colors on the dash and interior give an upscale and spacious appearance to the inside. A center dash touch screen display handles navigation, information and audio functions, and a small touch screen in included on the steering wheel to duplicate functionality. Subaru’s EyeSight system includes a camera embedded along the front edge of the roof, which transmits images to a monitor in the center of the instrument cluster. EyeSight is meant as a driver aid to increase visibility in inclement weather and at night.

How much of this will see production, or when it will see production is anybody’s guess. Subaru’s got a video of the car up, featuring some decent shots of the interior, but they’ve disabled embedding. Go here to watch it on YouTube.

Our Best Articles

Leave a Reply

Your email address will not be published. Required fields are marked *

2 Responses

  1. Corey says:

    I actually really dig this. They’ve got some serious Mazda6 going on with the front wheel arches.

    It shouldn’t be an Impreza however – it should be the next Legacy. The current Legacy is so ‘meh.’

  2. […] been ultra conservative (like the Outback and Forester) or over the top bizarre (like the […]Read more… Categories: Uncategorized Tags: Impreza Design Concept, Smart Car, Subarus Confidence In […]