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Subaru To Give Us ‘Confidence In Motion’

Posted in Auto Show, Automotive Event, Concept Cars, Environment, Subaru by Kurt Ernst | November 4th, 2010 | 3 Responses |

That’s got to be a good thing, right? Who wants to drive a car that takes away their confidence in motion? With the possible exception of a Yugo and a few Chrysler LeBaron rental cars, I’d be hard pressed to name a car that didn’t give me some amount of confidence in motion. Now Subaru is ensuring us that they’ll deliver just that.

That’s good news if you’re a fan of Subaru, because it shows us they’ve got a few tricks up their sleeve. The cryptic image above was released by Subaru to highlight a new, green concept car at this year’s Los Angeles Auto Show. It’s too early for Subie’s version of the FT-86, so we can cross that off the list. What else could it be? We don’t have any guesses, but Ikuo Mori, the CEO of Fuji Heavy Industries (Subaru’s parent), promises the following:

“Subaru will proactively address global environmental issues and the demands of ever-maturing automobile use. Subaru believes automobiles should be more than just a means of simple transportations. They should also be a source of enjoyment, and enjoyment rests on a foundation of peace of mind. These two inseparable values are central to the Subaru experience. As customer expectations are diversifying, Subaru will foresee these needs with independent thinking and continue to offer enjoyment and peace of mind without losing sight of the essence of what an automobile should be.”

A green car that’s also fun to drive? I say sign me up for a test drive, as long as it isn’t just another sporty hybrid. I’d even settle for a take-no-prisoners electric car with a quasi-limited range, so long as it were entertaining to drive. What’s not to like about peak torque at zero RPM?

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3 Responses

  1. Bartow Ford says:

    The image does look very cryptic and promising indeed. Can’t say that there are lot of Subaru’s here on the road in California to be honest. I hardly ever see any actually.

  2. eddie_b16b says:

    peace of mind? fast electric like a tesla

  3. […] at the LA Auto Show after being teased at the beginning of the month, Subaru’s “Confidence In Motion” design language was revealed on the latest Impreza Design […]