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Subaru: The Badge of Ownership

Posted in Newsworthy, Subaru by MrAngry | May 30th, 2010 | 2 Responses |

Subaru Badge of Ownership

Subaru is a car company that literally offers something for every type of driver on the road. You’ve got the Outback SUV for the camper, off-roader and weekend warrior in you, the Impreza WRX or STi for to satisfy your inner performance junkie and the Legacy for those of you who want a little more “upscale” in your life. Since Subaru realizes that your car is an extension of who you are as a person, they’ve now developed a way for you to show it, even more so than just by purchasing one of their vehicles. Whether you’ve been a Subaru owner for the last 20 years or you just purchased your first one yesterday, Subaru has developed no less then 12 little badges for the hind section of your ride to let the world know who you are and what you do.

Subaru Badge of Ownership

Snow sports, outdoor sports, biking, mechanical, animal, performance , LGBT (can someone please clarify this one for me), high mileage, gardening, love (what if you’re a miserable prick… do they have one for that?), environment and finally music and the arts. In all honesty I think that this is a brilliant idea on Subaru’s part as not only will it make their owners feel bit more individualistic, but it will also give them just a little more pride in the fact that they own a Subaru. Oh and by the way… if you think you can get these badges just because you have a pretty face then you’d dead wrong as proof of ownership is required. Hmmm… I suppose membership to the club does have it’s privileges.

Source: Subaru.com

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2 Responses

  1. blundy says:

    I believe LGBT refers to lesbian, gay, bisexual, which I guess is where the rainbow icon comes from.

  2. Fraser S says:

    LGBT = Lesbian, Gay, Bisexual and Transexual, also, this is a wicked idea!