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Relationship Update: GM Spotted Getting Cozy With Tata, Betraying Pregnant HUMMER

Posted in auto industry, GM, Hummer, Newsworthy, SUV, Trucks by Suzanne Denbow | September 3rd, 2008 | Leave a Reply |

After a brief reconciliation in anticipation of the birth of their new child, the HUMMER H4, our favorite dysfunctional industry couple, GM and HUMMER, are again on the outs. According to Auto News, GM has reported an “abysmal” tally for 2008 of only 14 million total HUMMER units sold, down 2 million from last year, and is once again anxiously trying to divorce HUMMER. After approaching auto manufacturers in both Russia and China only to be met with a closed door, GM is now groveling at the feet of Indian company Tata Motors.

Today’s news of GM’s renewed desire to rid itself of HUMMER follows on the heels of last week’s news that GM plans to invest $200 million in a powertrain plant in India. Scandalous news given GM’s public lamentations of severe financial hardship, GM insists that the new plans are purely an extension of GM’s long-term goal to compete in the global market as opposed to an incentive for Tata Motors to become HUMMER’s new sugar daddy.

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