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Ralph Gilles Is Bringing Sexy Back To Chrysler LLC, From The Inside Out
Chrysler ecoVoyager Concept
Ralph Gilles, Chrysler LLC’s new design chief, announced that he plans to lead Chrysler in a more “organic” direction. Steering [sorry] away from the blunt edges and raw masculinity of vehicles like the Dodge “Man Wagon” Magnum and the Dodge Nitro, Gilles says consumers can look towards the Dodge Zeo and Chrysler ecoVoyager for future design cues.
Dodge Zeo Electric Concept Car
Prior to assuming the role of design chief, Gilles sat at the helm of Chrysler’s interior design team. Admittedly, one of his first priorities is distancing Chrysler from their reputation for bland, plastic interiors. With the 2009 Dodge Ram 1500, Gilles believes he has successfully taken the first step in the right direction.
2009 Dodge Ram 1500 Photo Gallery after jump
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- Chrsyler ecoVoyager Concept
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- Dodge Zeo Electric Concept Car
In addition to the 2009 Dodge Ram 1500, both the 2009 Jeep Compass and 2009 Jeep Patriot can also serve as a sneak peak of the cosmetic overhaul that is to come. Besides upgrading interior quality, another top priority of Gilles will be to bring a sleeker, subtler styling to the Chrysler line as a whole. According to Gilles, their main goal will be “getting our cars to be sexy again.”
[Source: Automotive News]
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Dodge has some decent cars in production now, but I don’t know if I’d be willing to pay for what they’re dealing. Far as your headline, I also don’t know that the inside is working it for me that much either. Maybe not as plain as most Dodge products, but it’s fairly average IMO.
Words by Joe on August 25, 2008 at 11:58 pm | #