If the CEO of Dodge, Ralph Giles, is to be taken seriously, the next Dodge Viper’s styling was inspired by “a naked woman on the beach”. Naked women have inspired me many times over the years, but never to pen the lines of their bronzing body into the shape of a car. Maybe that’s why I’m neither an artist nor a car designer, but I can’t wait to see what Dodge has in store for the next-gen Viper. All we know so far (aside from the naked woman thing) is that the next Viper should show up around the end of next year (L.A. Auto Show, perhaps) and should be in showrooms as a 2013 model.
Dodge will be more aggressive with the marketing of the next generation Viper as well. Not content to dominate the uber-musclecar segment, Giles has stated that the next car will target both the Chevy Corvette and the Porsche 911. That’s quite a price spread, since a Corvette starts under $50k, but the cheapest of 911s stickers at about $78,000. By way of comparison, the Dodge Viper Coupe’s last sticker price was $91,000, so let’s hope that the next gen slots in between the ‘Vette and the 911 in pricing, but with the performance we’ve come to expect from the Viper. Dodge plans to roll out the next Viper in the EU as well as the U.S., so expect to see plenty of snakes on the Nürburgring beginning in 2013.
Source: Left Lane News