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Nissan Celebrates With 2010 370Z 40th Anniversary Edition

Posted in auto industry, Cars, Favorite Cars, Foreign Cars, History, New Cars, Newsworthy, Nissan, Pictures by Suzanne Denbow | October 15th, 2009 | Leave a Reply |


Presumably reserving the real production for their half-century celebration in 2019, the Nissan 370Z 40th Anniversay Edition pays relatively understated homage to 40 years of affordable sporting. At it’s core the 40th Fairlady is a 370Z Coupe Touring model with a manual tranny and the rather comprehensive sports package, including Nissan’s famed SynchroRev Match, front chin spoiler, rear spoiler, Nissan Sport Brakes, 19-inch Rays forged aluminum-alloy wheels and viscous limited-slip differential. The only elements that distinguish the 40th Anniversary edition from the stock model that underpins it is the addition of a premium “40th Quartz” exterior color, red leather-appointed interior, and distinctive badging.

Since it’s birth in 1969 as the Datsun 240Z in the States, the Z has established an impressive reputation that few in its segment have been able to match. We’re slightly disappointed with the lack of pizazz, if you will, but we understand that a faltering economy does not bode well for an expensive birthday celebration. In all actuality, the fact that the Z is still here representing one of the few imports that doesn’t induce vomiting is slightly surprising, especially given the fate that was met by others in its segment. Apparently, we’re not the only ones to feel this way.

“Throughout the history of the automobile, a rare handful of cars stand apart as vehicles that not only capture the imagination of the world but also embody the essence of the automaker’s brand, engineering and ideals. The Z is just such a vehicle,” said Al Castignetti, vice president and general manager, Nissan Division, Nissan North America, Inc. “It’s almost inconceivable that it has been 40 years since the original 240Z changed the course of Nissan and the concept of affordable, everyday sports cars,” continued Castignetti. “In a year, 1969, marked by the first man to walk on the moon, the 240Z made a remarkable first step of its own. Happy anniversary, Z.”

Source: Nissan

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