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Mazda Shows Special Edition MX-5 In Chicago

Posted in Chicago Auto Show, Favorite Cars, Mazda, Promoted by Kurt Ernst | February 11th, 2011 | 3 Responses |

The 2011 MX-5 Special Edition. Image: Mazda USA

Mazda missed launching a special edition to commemorate the 20th anniversary of the MX-5 in 2010. To make up for it, Mazda is launching a new special edition to celebrate the building of the 900,000th MX-5, which took place last month. If you were expecting a special edition on par with the 10th Anniversary Edition, released in 2000, you’ll likely be disappointed. The 2011 MX-5 Miata Special Edition is “special” in paint and interior trim only, and the cars come in your choice of Dolphin Gray Mica or Sparkling Black Mica with Bright Finish wheels. All Special Edition cars will be built as Power Retractable Hard Top (PRHT) versions, since the hard top now outsells the soft top by a margin of four to one.

Inside, the Special Edition cars get all the amenities found in the MX-5 Grand Touring models. The black leather seats feature contrasting gray stitching, as does the black leather steering wheel. The parking brake gets a leather wrap, air vents and instruments get chrome rings, the doors get gray trim and manual transmission cars get a set of aluminum pedals. The Premium Package, which includes Bluetooth phone integration, SIRIUS Satellite Radio, HID headlights, Dynamic Stability Control (DSC), Traction Control System (TCS), an alarm and keyless ignition is also included on Special Edition MX-5s.

Mazda didn’t make any changes to the MX-5’s engine, which is good for 167 horsepower when mated to a six speed manual or 158 horsepower when combined with their six speed automatic. They did include the Suspension Package on Special Edition cars, which gives you stiffer Bilstein shocks, a limited slip differential and a “sport tuned” suspension. Unfortunately, the package does nothing to reduce the MX-5’s ride height, which is necessary to meet crash testing requirements. Mazda can’t fix this, but you can easily enough; all it takes is a set of Mazdaspeed springs, and the MX-5 sits at a more sporting ride height.

The Special Edition cars are priced at $30,925 for the manual transmission version or $31,525 for the six speed auto. Mazda’s only building 750 copies, so if you want one you’d best get down to your Mazda dealer quickly. It’s not my style, and it still doesn’t absolve Mazda from missing the 20th anniversary, but it’s better than no special edition at all. Let’s hope they have something worth waiting for planned for the 25th anniversary.

Source: Mazda USA Media

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3 Responses

  1. Al says:

    Always liked the Miata, but the “Mr. Roboto” face on the whole Mazda line is starting to wierd me out.

  2. Looks like a cool little convertible at a fair price. I used to be a big fan of the Miata when I was younger, the MX-5 looks pretty similar. It will be interesting to see what Mazda will have planned for their 25th annivesary.