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Mahindra Truck Still Scheduled For North American Introduction

Posted in 4x4, auto industry, Diesel, EcoLust, Newsworthy, Trucks by Suzanne Denbow | November 18th, 2009 | 1 Response |


Some reports have suggested the new pickup truck from relatively obscure (at least to those outside of the farming industry) Indian company Mahindra & Mahindra will be delayed until 2010, but official Mahindra spokespeople stepped forward today to confirm otherwise. Although the global recession forced the company to push their North American launch back by a few months, they still adamantly maintain that their ingaural line of trucks will touch down in U.S. dealerships sometime in 2009. To begin, only two body styles will be available including a 2-door regular cab and 4-door crew cab dubbed TR20 and TR40, respectively. The lone engine option will purportedly be a 4-cylinder common rail diesel.

Why you should care: According to speculation, Mahindra’s primary target will be the legitimate Land Rover crowd (ie: hardcore off-road enthusiasts) and both the TR20 and the TR40 will be geared towards only the most utilitarian functions. Interior amenities are expected to be relatively spartan and all preliminary indicators suggest Mahindra will be providing the modern day equivalent of a W460 (read: all the capability, plus a warranty) – priced at thousands less.

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