Honda diving head first into Hybrid Marketplace
Honda to push harder than ever to win the hybrid marketplace. It plans to sell 200k cheap hybrids a year,and a total of 500k hybrids globally. This is a huge push and I can’t wait to see hybrids just be the norm out there in the automotive world.
Honda plans to launch a cheaper hybrid car to go on sale from early next year.
The maker says it expects to sell 200,000 of the entry level hybrid cars a year, although we don’t know if they will be available in Australia.
Honda says the cheaper hybrid will allow more people around the world to adopt cleaner motoring technology and reduce global car emissions.
It anticipates total sales of 500,000 hybrids a year. As well as the new affordable hybrid, Honda will build a Jazz hybrid and sporty CR-Z and Civic hybrids. It plans to reduce its production costs with a new electronic control unit and a thinner, more compact battery. A thinner motor has also been developed.
Source: The Age
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Let’s say you’re thinking of jumping on the hybrid bandwagon (to save fuel money as well as the environmental thing). The technology gets better each year, the available cars broader. It’s hard to pull the trigger while having in the back of one’s mind … what’s coming next year? A conundrum for sure.
Words by Joe on June 4, 2008 at 9:31 am | #