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GM Releases 2008 Sales Reports, Posts Modest Success Abroad

Posted in auto industry, Car Buying, Cars, Chevrolet, GM, Newsworthy by Suzanne Denbow | January 21st, 2009 | 1 Response |

Although General Motors continues to struggle in the tumultuous North America market, GM’s global market managed to achieve a surprising, albeit small, success in 2008. According to reports, GM’s global sales for 2008 totaled 8.35 million vehicles and included the posting of record sales tallies in both Europe and Asia. In Europe, GM was able to exceed their 3-year sales average of 2 million vehicles with Chevrolet surpassing a record-breaking 500,000 units while GM’s European subsidiary, Opel, boasted a 13% overall jump in sales volume. A little to the east, GM Asia Pacific record a modest 3% growth in sales volume with a 6% growth in China alone providing the largest increase.

Nowhere near as dismal as North American sales numbers would have indicated, GM vice president of global sales, service, and marketing, Jonathan Browning said that despite the success abroad, 2008 was by no means a profitable year for General Motors. “The challenges in the global financial markets, including credit tightening, the drop in commodity prices, and economic uncertainty continue to negatively impact overall demand for new vehicles,” Browning explained. “For the total global industry, we saw about 3.5 million fewer vehicles sold in 2008 than the previous year.”

 

General Motors Corporation

Global Vehicle Sales 1

 

Q4
2008

2007

% Chg

CYTD
2008

2007

% Chg

GMNA
  Chevrolet

422,040

614,281

-31.3

2,156,288

2,654,019

-18.8

GMC

85,958

142,567

-39.7

438,176

578,845

-24.3

Pontiac

62,812

110,742

-43.3

382,949

485,885

-21.2

Saturn

32,382

56,207

-42.4

206,733

265,901

-22.3

Cadillac

33,348

62,576

-46.7

170,481

225,032

-24.2

Buick

27,643

45,219

-38.9

154,275

201,690

-23.5

HUMMER

5,810

14,057

-58.7

29,968

59,141

-49.3

Saab

4,349

7,514

-42.1

23,186

35,175

-34.1

Opel/Vauxhall

418

736

-43.2

1,935

2,248

-13.9

Other

0

0

0

0

7,906

0

Total

674,760

1,053,899

-36.0

3,563,991

4,515,842

-21.1

GME
  Opel/Vauxhall

284,295

378,336

-24.9

1,458,769

1,629,863

-10.5

Chevrolet

121,856

128,012

-4.8

508,124

459,436

10.6

Saab

12,857

20,613

-37.6

66,582

85,206

-21.9

Cadillac

619

1,166

-46.9

4,556

4,759

-4.3

HUMMER

474

704

-32.7

2,286

2,322

-1.6

Other

63

188

-66.5

216

1,008

-78.6

Total

420,164

529,019

-20.6

2,040,533

2,182,594

-6.5

GMLAAM
  Chevrolet

240,391

308,699

-22.1

1,143,874

1,107,685

3.3

GMC

7,633

9,604

-20.5

42,384

34,209

23.9

Other

8,116

9,078

-10.6

40,950

35,883

14.1

Opel/Vauxhall

8,177

11,619

-29.6

39,764

49,353

-19.4

Cadillac

801

914

-12.4

4,377

3,596

21.7

HUMMER

758

1,165

-34.9

3,781

4,179

-9.5

Buick

83

250

-66.8

679

974

-30.3

Saab

172

100

72.0

521

451

15.5

Total

266,131

341,429

-22.1

1,276,330

1,236,330

3.2

GMAP
  Wuling2

149,020

132,047

12.9

606,499

516,435

17.4

Chevrolet

69,136

77,826

-11.2

311,971

274,773

13.5

Buick

68,758

95,575

-28.1

280,440

333,131

-15.8

Holden

32,569

37,059

-12.1

139,407

158,234

-11.9

Daewoo

19,244

34,550

-44.3

121,081

134,528

-10.0

Cadillac

1,394

2,188

-36.3

7,624

7,770

-1.9

Saab

543

890

-39.0

3,006

3,894

-22.8

Opel/Vauxhall

479

1,249

-61.6

2,632

5,251

-49.9

HUMMER

204

328

-37.8

1,538

703

118.8

Other

147

215

-31.6

895

956

-6.4

Total

341,494

381,927

-10.6

1,475,093

1,435,675

2.7

GLOBAL
  Chevrolet

853,423

1,128,818

-24.4

4,120,257

4,495,913

-8.4

Opel/Vauxhall

293,369

391,940

-25.1

1,503,100

1,686,715

-10.9

Wuling

149,020

132,047

12.9

606,499

516,435

17.4

GMC

93,591

152,171

-38.5

480,560

613,054

-21.6

Buick

96,484

141,044

-31.6

435,394

535,795

-18.7

Pontiac

62,812

110,742

-43.3

382,949

485,885

-21.2

Saturn

32,382

56,207

-42.4

206,733

265,901

-22.3

Cadillac

36,162

66,844

-45.9

187,038

241,157

-22.4

Holden

32,569

37,059

-12.1

139,407

158,234

-11.9

Daewoo

19,244

34,550

-44.3

121,081

134,528

-10.0

Saab

17,921

29,117

-38.5

93,295

124,726

-25.2

HUMMER

7,246

16,254

-55.4

37,573

66,345

-43.4

Other

8,326

9,481

-12.2

42,061

45,753

-8.1

Total

1,702,549

2,306,274

-26.2

8,355,947

9,370,441

-10.8

Notes:
(1) Quarterly sales data is preliminary and subject to change
(2) We own 34% of SGMW and under the joint venture agreement have significant rights as a member as well as the contractual right to report SGMW global sales in China as part of our global market share.

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One Response

  1. Rock517 says:

    LOL to the pic.