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GM Names 3 Finalists In Chevy Volt Color Contest, Elicits Hearty Yawns

Posted in auto industry, Car Branding, Cars, Chevrolet, EcoLust, Electric Cars, Electric Vehicles, Environment, GM, New Cars, Newsworthy by Suzanne Denbow | November 16th, 2009 | Leave a Reply |


Conveniently tying in with RideLust’s admittedly uncharacteristic embrace of green technology during the week-long celebration of EcoLust is the most recent news from the GM camp regarding their Chevy Volt color naming contest/mildly pathetic bid for the spotlight. After wading through 13,000 submission, The General has whittled down the finalists to three, brilliantly PC and predictable forgettable entrants: “EV-ergreen,” “Viridian Joule,” and “environMINT.”

Guess my bid for “Bailout Blue” was ill-received.


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