If you’re a fan of GM, I’ve got good news for you: Jim Campbell has officially been named as the VP of GM’s Performance Vehicles and Motorsports division. GM had shelved development of performance cars prior to the bailout, but after posting a $1.3 billion profit in Q2, the lights are back on in the skunkworks.
If 4WheelsNews is correct, we can expect to see less emphasis on tuning cars like the Camaro (which will get a long awaited Z28 version early in 2011) and more emphasis on building affordable, fuel efficient performance variants of cars like the Cruze and the Aveo. With Draconian CAFE standards looming on the horizon, enthusiasts should begin to embrace a “less is more” mentality. As Bob Hall, father of the original Miata once said, “If you can’t go fast with 90 horsepower, 900 horsepower probably isn’t going to help you”.