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Ford Shines In Latest J.D.Power Initial Quality Survey

Posted in Acura, auto industry, Cadillac, Car Buying, Cars, Ford, General, Honda, Infiniti, Jaguar, Land Rover, Lexus, Lincoln, Lists, Mercedes Benz, Mini, New Cars, Porsche, Rankings, Toyota, Volkswagen by Kurt Ernst | June 19th, 2010 | Leave a Reply |

For the first time in the history of the J.D. Power Initial Quality Survey, Ford has topped the list of domestic, non-premium brand automakers. Ford finished fifth overall, but behind such brands as Lexus (4th), Mercedes Benz (3rd), Acura (2nd) and Porsche (1st). Even long time quality leaders such as Honda (6th), Lincoln (8th), Infiniti (9th), Cadillac (13th) and Toyota (21st) couldn’t match Ford’s performance.

On the flip side, the manufacturers with the worst performance were Land Rover (33rd), Mitsubishi (32nd), Volkswagen (31st), Mini (30th) and Jaguar (29th). While I’m not surprised to see Land Rover on the list, it’s disappointing to see quality control slipping at both Mitsubishi and Volkswagen. It doesn’t bode well for the future of Mitsubishi, whose product offering seem to decrease with each passing year. Volkswagen, on the other hand, seems to have a great product line tied to indifferent or poorly trained dealers. If VW wants to see growth in the U.S. Market, they’d best address the QC and dealer support situation quickly.

Source: J.D. Power Releases 2010 Initial Quality Rankings

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