In response to Pelosi’s assignment ordering them to hastily form a solid argument that would convince Congress to approve their $25 billion dollar bailout, the Detroit 3 have organized a march on Washington. Or more specifically, a drive on Washington. This morning, the Detroit Free Press reported that rather then present a professionally executed PowerPoint presentation, Chrysler, Ford, and GM have opted to take their beef outside. Enlisting the help of every industry employee from the suppliers to the assemblers, the Big 3 intend to fulfill Pelosi’s demands by parading troops of their most fuel-efficient, innovative cars up to the steps on Capitol Hill.
Spawned by Tim Leuliette, CEO of New York-based supplier, Dura Automotive, the idea for the march was first pitched to Nardelli, Mullaly, and Wagoner (CEOs of Chrysler, Ford, and GM, respectively) on Friday of last week, and is thus still in the very early stages of development. Currently, the preliminary details of the public demonstration call for the participation of 100+ industry representatives/employees traveling via a motorcade comprised entirely of the various hybrid and fuel-efficient vehicles currently available from Chrysler, GM, and Ford. Tentatively scheduled to begin on Sunday, December 7th, the troops will (presumably) begin their march in Detroit, making several stops along the way at rallies and press junkets, before finally arriving in Washington D.C.
Earnestly committed to preserving his own livelihood as well as an American cornerstone, Tim Lueliette explained in a letter to Congress, “The U.S. auto industry is an integral part of the American economic fabric. It has been aggressively and successfully restructuring but it has been caught in a perfect storm that caused an economic crisis over which the industry has no control. The crisis not only endangers that restructuring but the future of one of America’s most important industries.
“As a nation we are in the midst of the greatest financial crisis since the Great Depression,” Leuliette continued. “It will deepen if the auto industry collapses. Without federal loans that is not a possibility; it is a certainty.”
While a formal written outline will be submitted by the proposed due date on December 2, representatives of both the automakers and the UAW believe that a visual demonstration is important is just as vital to the future of domestic automakers. Seeking to generate support from the ubiquitous “average American” Dura VP of marketing, Sean McQuire explained, “We want to help dispel the myths [about the Detroit 3]…It’s important to show that these are truly high-tech companies that produce a variety of alternate-fuel and high fuel-efficiency vehicles.”
Source: Detroit Free Press