Yesterday we brought you a short blurb on a speech that Corvette’s chief engineer, Tadge Juechter had given at the Corvette Museum in Bowling Green, Kentucky about the much anticipated C7 Corvette. He alluded to the fact that journalists will read his reactions and then sensationalize his comments for the purpose of selling magazines. Well, Automobile Magazine (which is a great publication btw), fired right back at Mr. Juechter with the following statement:
It is clear that, in his appearance before the Corvette faithful in Bowling Green on May 1st, Corvette Chief Engineer Tadge Juechter regretted speaking as freely as he did to our reporter, industry veteran and Corvette owner Don Sherman. Mr. Juechter can spin his comments all he wishes, but a careful reading of our story, which is reprinted here, reveals that 75% of the story consists of verbatim quotes from Mr. Juechter himself. At the end of our piece, Don Sherman prognosticates about the future Corvette; it is crystal clear to the reader that at this point in the story, it’s Don Sherman making educated guesses, not Tadge Juechter speaking. At no point did Don quote Mr. Juechter as definitively stating that a V-6 is in the works for C7, but he did indeed predict that a V-6 is a POSSIBILITY, based partly on Mr. Juechter’s comments that most certainly implied that this is the case. Don also makes it clear that, in his opinion, a V-8 is a certainty for the next Vette, but speculates that it might not be standard equipment.
It is a bit rich that, at this juncture, Mr. Juechter stands in front of a Corvette crowd and says about Automobile Magazine, and about print automotive enthusiast magazines in general: “Don’t believe any of what you read. Most of it will be wrong. They may guess on some things luckily, but most of the time it will be wrong. It can [even] be attributed to me and be totally wrong.” Well, when 75% of the article is verbatim quote from you, Mr. Juechter, is the article 75% wrong?
Mr. Juechter wishes to dismiss the entire category of automotive enthusiast print magazines out of hand. This is a strange approach, given that Automobile Magazine and its competitors play a major role in promoting Corvette enthusiasm, even now when, as Mr. Juechter readily admits, the next-generation Corvette is still years away.
Source: Automobile Magazine