As Detroit auto executives are crying into their martinis over a business lunch and are worrying about their future, ever decreasing vehicle sales, and why did they think it was a good idea to build lots of huge SUV’s. Execs over at Microsoft are thrilled at the prospect of moving into the car business in a big way.
The problem for auto companies is that designing a brand new vehicle takes years and designing a brand new super fuel efficient engine is going to take forever. And while they wait for these new developments the price of gas is crippling sales.
Their only hope is to alter their vehicles to make them stand out from the crowd, to give new and exiting options that will keep the publics interest. But these options also take years to bring into production. Unless they are computer related tech options for entertainment, information and fuel saving.
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