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2012 Chevrolet Cruze hatchback to premiere in Geneva

Posted in Auto Show, Chevrolet, Domestic Rides, Event Coverage, Geneva Motor Show, Rides by MrAngry | February 2nd, 2011 | Leave a Reply |

2012 Chevrolet Cruze Hatchback

By now you guys should know that we’re quite smitten with the new 2011 Chevrolet Cruze. It packs a great interior, high styling and wonderful road manners into a budget minded compact that won’t break the bank. What you may not know about the Cruze though is that back in December it was crowned the World Touring Car Champion over in Europe, something that is no small feet for any manufacturer. GM is now seeking to capitalize on this publicity by readying the new Cruze hatchback, a model that will debut at the Geneva Auto Show this coming March. According to Wayne Brannon, president and managing director of Chevrolet Europe,

“Hatchbacks play a critical role in many markets. The total compact segment in Europe represents over a quarter of the total market, with hatchbacks representing around 65% of that volume.”

“The new Cruze hatchback cements that Chevrolet’s claim for a place among the mainstream brands in Europe, and it’s a vehicle that will bring new levels of value against some of the more established competition.”

Sales of the European only Cruze hatchback will begin in mid-2011, however pricing has yet to be announced.

Source: GM Media

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