Can someone please explain this too me. Over the past five years we’ve been constantly hearing about how fuel efficient, reliable and clean burning new diesel engines are. Mercedes, BMW and Audi all offer diesel options here in the United States and aside from hybrids and the upcoming crop of electric vehicles, diesels are really the best way to go. They’re powerful, offer plenty of torque and even put up some pretty respectable performance numbers. Why is it then that Chrysler is not going to offer a new clean burning diesel in the new 2011 Jeep Grand Cherokee?
I understand that sales of diesel powered cars have never been that high in the United States but this was mainly due to their sub-par performance, nowadays though this is not the case. Back in 2009 there was a diesel option that could be had for the Jeep Grand Cherokee, but unfortunately sales figures of diesel optioned Jeeps only made up for about 8 percent of sales. According to Phil Jansen, Grand Cherokee’s chief engineer new diesel engines need to be equipped with the new urea after-treatment system which could add a $4,000 premium to the price tag. My question though is, why not offer some incentives both government and manufacturer based, to entice consumers to give the new clean burning diesels a try instead of cutting them out of the picture all together. It just doesn’t make sense to me.