The all new 2010 Land Rover Range Rover debuted at the New York Auto Show today, and despite the fact that we secretly (ok, openly) deem the Range Rover unworthy of living up to the utilitarian, rough ‘n’ ready promise of the Land Rover nameplate, if we have to cover the debut of one more 50-horsepower micro compact, the next piece of news you’ll hear about the NY Auto Show will involve the NYPD Crisis Negotiation Team attempting to talk us down from the ledge of the convention center – so the 2010 Range Rover it is.

Unveiled alongside the Range Rover Sport, the new 2010 Range Rover represents a fairly drastic change for the über luxury SUV and, we must say, a marked improvement. The exterior modifications are relatively subtle and don’t venture too far beyond the traditional “update” most automobiles receive every 5 years or so – because the real changes were made where it counts. Beneath the hood, the 2010 Range Rover receives two new, powerful engine options designed by Tata to provide both the road-hugging performance of a Jaguar with the rugged off-road capability of a Land Rover. The first of the new engines is a naturally aspirated 5.0L V8, conservatively rated at 375-horsepower (280kW) and 375 lb-ft (507Nm) of torque and allegedly capable of sprinting from 0-60 mph in 7.2 seconds. The second powerplant is a supercharged variant of the 5.0L V8 and boosts engine output to a staggering 510hp (380 kW) and 461 lb-ft (624Nm) while simultaneously cutting the Range Rover’s 0-60 mph time down to a mere 5.9 seconds. For those owners who actually use their Rover for the purpose with which it was intended (all 3 of them), the 2010 Range Rover also comes with a highly advanced Terrain Response system that electronically adapts both the traction control and suspension system to deftly maneuver any surface, be it a treacherous mountain range or sandy desert.

Source: Land Rover