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2009 Chrysler Town & Country Wins Polk Automotive Loyalty Award

Posted in auto industry, Car Buying, Chrysler, Jeep, New Cars, Newsworthy by Suzanne Denbow | January 22nd, 2009 | Leave a Reply |

Managing to maintain its 8-year winning streak, the 2009 Chrysler Town & Country walked away from the 13th Annual Polk Automotive Loyalty Awards with the coveted “Automotive Loyalty Award – Minivan.” Celebrating its 25th anniversary as the first true “mini-van” ever produced, the Chrysler Town & Country accepted its accolade from the Polk Automotive team alongside a new crowd-favorite this year, the Jeep Grand Cherokee (Automotive Loyalty Award – Mid-size SUV).

“We are honored that our customers continue to choose Chrysler Town & Country and Jeep Grand Cherokee more than any other vehicle in their respective segments,” said Steven Landry, Executive Vice President – North American Sales, Marketing and Mopar Parts and Service, Chrysler LLC. “With more than 25 years of minivan innovation, the 2009 Chrysler Town & Country is the best minivan to transport people and their things. And with more than 17 years of innovating the mid-size sport-utility market, the most capable and powerful Jeep Grand Cherokee is designed to take on life’s ever-changing challenges, whether on- or off-road.”

PRESS RELEASE

Chrysler Town & Country and Jeep® Grand Cherokee Awarded Polk “Automotive Loyalty Award” in the Minivan and Mid-size SUV Categories

Chrysler LLC earns Polk loyalty awards for two vehicle categories
Chrysler Town & Country’s eighth consecutive win reinforces that no other minivan has greater owner loyalty
Chrysler invented the minivan more than 25 years ago and leads the segment with more than 65 minivan-first features
Staying true to its legendary 4×4 heritage, Jeep® Grand Cherokee gives customers the ultimate in off-road capability
Jeep Grand Cherokee offers customers superior on-road ride, handling and performance

Auburn Hills, Mich., Jan 21, 2009 – Chrysler LLC earned two top awards at this year’s 13th Annual Polk Automotive Loyalty Awards. The 2009 Chrysler Town & Country was named “Automotive Loyalty Award — Minivan” for the eighth year in a row, and Jeep® Grand Cherokee took “Automotive Loyalty Award — Mid-size SUV.”
“The Chrysler Town & Country being honored with its eighth consecutive award is a true testament to Chrysler’s understanding of customer needs in the minivan segment,” said Stephen Polk, Chairman, President and CEO of R. L. Polk Co. “The award for Jeep Grand Cherokee represents a significant milestone win for Chrysler as well, with loyalty at the highest level in the mid-size SUV category.”

The awards recognize manufacturers for superior owner loyalty performance and are determined when a household that owns a new vehicle returns to market and purchases or leases another new vehicle of the same model or make.

“We are honored that our customers continue to choose Chrysler Town & Country and Jeep Grand Cherokee more than any other vehicle in their respective segments,” said Steven Landry, Executive Vice President – North American Sales, Marketing and Mopar Parts and Service, Chrysler LLC. “With more than 25 years of minivan innovation, the 2009 Chrysler Town & Country is the best minivan to transport people and their things. And with more than 17 years of innovating the mid-size sport-utility market, the most capable and powerful Jeep Grand Cherokee is designed to take on life’s ever-changing challenges, whether on- or off-road.”

About 2009 Chrysler Town & Country
Chrysler celebrates the 25th anniversary of the minivan during the 2009 model year. With more than 65 minivan-firsts introduced since 1983 and more than 12 million Dodge and Chrysler minivans sold, Chrysler LLC has solidified its leadership in the segment. The 2009 Chrysler Town & Country continues to set the mark in minivan value with more than 40 new or improved features from the previous generation, including unsurpassed 17 city / 25 highway mpg fuel economy—a label unbeaten among minivans. The 2009 Chrysler Town & Country is also the first minivan in the segment to feature the all-new Blind Spot Monitoring and Rear Cross Path advance safety systems.

The 2009 Chrysler Town & Country offers customers a contemporary appearance, three different models, two distinct seating and storage systems — Stow `n Go and Swivel `n Go — unmatched entertainment systems and more than 40 available safety features. The 2009 Chrysler Town & Country received the U.S. Government’s Five Star crash test rating in both front and side impact tests. The U.S. Manufacturer’s Suggested Retail Price (MSRP) for the 2009 Chrysler Town & Country LX is $27,250 (including $820 destination).

About 2009 Jeep Grand Cherokee
The 2009 Jeep Grand Cherokee is designed, engineered and built to master every imaginable day-to-day driving condition, whether on- or off-road. Jeep Grand Cherokee offers a choice of three 4×4 systems — Quadra-Trac I®, Quadra-Trac II® and Quadra-Drive II.® The Quadra-Drive II Jeep 4×4 system gives customers the ultimate in off-road capability with Electronic Limited Slip Differentials (front/rear/center) for best-in-class tractive performance. Staying true to its legendary 4×4 heritage, the Jeep Grand Cherokee is Trail Rated.® Independent front and five-link rear suspension systems and rack-and-pinion steering offer superior on-road ride, handling and performance and standard Electronic Stability Program (ESP) with Electronic Roll Mitigation maintain vehicle stability in a variety of road surface and weather conditions. The Jeep Grand Cherokee also features Hill Descent Control, Hill Start Assist and Trailer Sway Control to deliver off-road and towing capabilities. The U.S. Manufacturer’s Suggested Retail Price (MSRP) for the 2009 Jeep Grand Cherokee Laredo 4×2 is $31,080 (including $780 destination).

Chrysler Brand
The Chrysler brand has delighted customers with distinctive designs, craftsmanship, intuitive innovation and technology — all at an extraordinary value — since the company was founded in 1926.

Whether it is the groundbreaking, bold design of the Chrysler 300, the sleek elegant styling of a Sebring Convertible, or the “family room on wheels” functionality of the Chrysler Town & Country, Chrysler brand vehicles reward the passion, creativity and sense of accomplishment of its owners. Beyond just exceptionally designed vehicles, the Chrysler brand has incorporated thoughtful features into all of its products, such as the Stow ‘n Go seating and storage system on the Chrysler Town & Country, the fuel-saving Multi-Displacement System (MDS) in the Chrysler 300 and uconnect phone utilizing Bluetooth technology on the Chrysler Sebring and Chrysler Sebring Convertible. Both Sebring models also achieve at least 28 highway mpg fuel economy.

The Chrysler brand’s succession of innovative product introductions continues to solidify the brand’s standing as the leader in design, engineering and value. The premium for the Chrysler brand is in the product, not the price.

Jeep® Brand
Staying true to its strong values and character, the Jeep® brand is purpose-built for adventurous lifestyles. With 68 years of legendary 4×4 capability, the Jeep brand continues to fulfill promises of adventure, liberation and independence for those who truly embrace life, whether traveling on- or off-road. The ruggedness and responsiveness of Jeep vehicles provide owners with a sense of security to handle any situation with confidence.

For 2009, the brand’s legendary Go Anywhere, Do Anything™ heritage is maintained with the addition of more interior refinement, comfort and technology in the widest range of sport-utility vehicles (SUV) under one brand. The Jeep product line includes the brand icon, the Jeep Wrangler; the four-door Jeep Wrangler Unlimited; the popular mid-size Jeep Liberty (Cherokee outside North America); the venerable Jeep Grand Cherokee; the seven-passenger Jeep Commander; and the Jeep Patriot and Jeep Compass with all-new redesigned interiors and fuel economy of 28 mpg.

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